Thursday, October 27, 2011
Sadler Pulling Double-Duty and Smart Shopping with HOMESMART
MOORESVILLE, N.C -- Hermie Sadler will be piloting the No. 71 HOMESMART Ford Fusion this weekend as the NASCAR Sprint Cup Series heads to Martinsville, Virginia for the running of the Tums Fast Relief 500. Sadler has driven the No. 71 car on two occasions this season and earned a 28th place finish at Martinsville earlier this year.
Sadler is excited about the opportunity to be back behind the wheel as it'll be a homecoming for the Emporia, VA native.
"It's always great to get the opportunity to race at home. I want to try extra hard this weekend to get a good finish for my hometown fans and our new sponsor HOMESMART. This is a track where I grew up watching races and a strong finish here would mean a lot to me. Racing in the Sprint Cup Series is always a blast. These are the best drivers in the world. Being behind the wheel allows me to gain information that I couldn’t get any other way. I can then take that information and relay it to the fans watching at home on TV. It will be a busy weekend, but I couldn’t think of a better opportunity to get back behind the wheel."
Sadler is an experienced veteran with a pair of NASCAR wins. Many know him best for his role as a commentator and analyst on SPEED. He has become a staple of the pre-race show, NASCAR Raceday and can be found on a number of the network's other broadcasts. He plans to pull "double-duty" this weekend as he will drive the No. 71 car in addition to his SPEED duties.
Mark Rudnick, Vice President of Marketing for HOMESMART commented:
"We are thrilled to team with TRG Motorsports and to be part of the NASCAR Sprint Cup series action at Martinsville Speedway this Sunday. As one of the fastest growing specialty retailers of furniture, appliances, electronics and computers in the U.S., this partnership will allow us to introduce our business to NASCAR fans nationally and compete at the sport's highest level. We look forward to Hermie bringing HOMESMART to the checkered flag Sunday."
Team owner Kevin Buckler points out how excited he is about having Hermie back in the car and our new sponsor HOMESMART on the No. 71
"Not only is Hermie a talented driver, but he is a likable personality with a large following. We love working with him. This weekend will be a great opportunity for our new sponsor HOMESMART to not only have access to on-track exposure, but to spend some of the weekend with Hermie to help launch some or their smart shopping opportunities and full line of brands. Our team has a lot of potential and we are glad to be working with the combination of Hermie and HOMESMART to help us maximize our performance."
Coverage of the Tums Fast Relief 500 will begin Sunday at 1:30 p.m. ET on ESPN.
NASCAR Raceday built by The Home Depot will air live, Sunday at 11:00 a.m. ET on SPEED.
SPEED will also cover a pair of practice sessions and live coverage of NASCAR Sprint Cup Series qualifying throughout the weekend.
HOMESMART is a specialty retailer offering affordable and flexible rental purchase options for furniture, appliances, computers and electronics. HOMESMART is headquartered in Atlanta and currently operates 56 stores in 10 states. For more information, visit www.shophomesmart.com.
About TRG Motorsports
TRG is a full-service motorsports company offering a total driver ladder approach. This approach starts with track days, goes to club events, up into street stock series and culminates in the ultimate goal of professional motorsports. With sports car focused facilities in Petaluma, California (Infineon Raceway) and Mooresville, North Carolina, the team can offer turn-key support as well as arrive-and-drive programs.
The company's NASCAR operations are headquartered in Mooresville, North Carolina. The team fields a NASCAR Sprint Cup Series entry and has the capacity to run ARCA, Nationwide and the Camping World Truck Series.
The Racer's Group was founded in 1993 and has been competing at the top level of motor racing. The team boasts Rolex Series GT championships in 2005 and 2006 and holds the record for the most wins in Grand-Am with 32. The team's resume is highlighted by five championships, four Rolex 24 Hour at Daytona victories and a Le Mans 24 Hour win.
Detailed team info can be viewed at www.trgmotorsports.com and www.theracersgroup.com.
For more information please contact Donato Bonacquisto at (704) 965-2791 or email@example.com.