BOYERTOWN, Pa. -- Quality, innovation, experience and a focus on customer service: all paramount qualities of Bob Hilbert Sportswear.

This weekend (Jan. 20-22), the Boyertown, Pa., company gets up close and personal with the auto racing community at Motorsports 2012 presented by Small Engine Fuels at The Greater Philadelphia Expo Center of Oaks, Pa.

Easily located by "The Big Red Tee" at Booth No. 100, Bob Hilbert Sportswear has readied an expansive display at the Len Sammons Motorsports Productions 'Mid-Winter Motorsports Happening." A full customer service team from Bob Hilbert Sportswear will be on hand to 'walk you through your order' at the show. Additionally, graphic artists will be in the booth all weekend to assist customers.

"Meet the artist and see your art come to life right there at the show," company founder Bob Hilbert said. "We can make you stand out in the crowd."

At Bob Hilbert Sportswear, affordability is key.

The new 2012 'Teamwear' program with a 12-shirt minimum will be featured at Motorsports. For less than $200, an entire team can be outfitted. Customers ordering at the show receive free hooded sweatshirts with their purchase. Along with 'Teamwear' Bob Hilbert offers a 50-piece minimum on their 'Express' race tees. This program gives a custom look while making it affordable for everyone.

"It is a great way to show off your car and sponsors on your apparel," Hilbert said.

Bob Hilbert Sportswear is the official apparel supplier of Motorsports 2012. tee-shirts and sweatshirts will be on sale in the Bob Hilbert Sportswear booth. A $2.00 off coupon for show apparel can be found in the Bob Hilbert back-page advertisement in the Jan. 17 issue of Area Auto Racing News.

Purchase the official program book at Motorsports 2012, fill out the information request form in the Bob Hilbert advertisement and drop it off at the Hilbert Sportswear display for a chance to win 12 free shirts for a race team, fire company, business or organization. The drawing takes place Sunday (Jan. 22) and the winner doesn't need to be present.

The Hilbert display will include the John Chemidlin-fielded Davey Sammons No. 747 410 Sprint Car, Steve Buckwalter's No. 0 Midget, the AMA flat track Motorcycles of Shayna and Cory Texter and the 10th anniversary Quarter Midget of Brandon Traino.

An autograph session is planned for Saturday (Jan. 21) at 2 p.m. featuring Sammons, Buckwalter, the Texters and Traino plus Ryan Smith and Billy Pauch Jr. Buckwalter and Smith recently competed as teammates at the famed Chili Bown in Tulsa, Okla.

Stop by to learn more about a special promotion for sponsors of race teams or to sign up on an e-mail list to receive news of monthly discounts.

A new program for Ladies' apparel will be publicized at Motorsports along with a larger presence of caps and promotional products.

Bob Hilbert Sportswear doesn't solely service racing, also catering to businesses, schools, clubs and organizations with a complete line of screen-printed and embroidered apparel and promotional products.

For more information on Bob Hilbert Sportswear, visit www.bobhilbert.com.